(Boulder, Colo.) One in six men will be diagnosed with prostate cancer in their lifetime. Far fewer men have finished an Ironman triathlon. Newton Running co-founder and CEO Jerry Lee can now claim both. Lee, a prostate cancer survivor, completed the Ironman Canada triathlon on August 29, along with the 30 other Team Newton members who together raised over $70,000 towards their goal of $100,000 for the Prostate Cancer Foundation (PCF).

"Prostate cancer is a frightening disease that is much more common than many people realize," states Lee. "We had an amazing group of our staff members and athletes who raced in Canada and worked incredibly hard to raise money for an important cause along the way."

Lee's inspiration to race Ironman Canada came from Winter Vinecki, a Newton-sponsored, 11-year old triathlete who lost her father to prostate cancer. Vinecki has raised over $150,000 for prostate cancer in honor of her father and last year she challenged Lee to race an Ironman-distance event and raise money for the cause. Two weeks ago, Vinecki was at the Ironman Canada event with Lee and finished the race alongside him.

Newton raised the money through sales of a limited edition PCF shoe, sales of Team Newton VIP entries to the sold-out race, and sponsorship pledges from family and friends of racers.

The remaining stock of limited edition Newton Running PCF racers are now available online here. $25 from the sale of each shoe goes to the Prostate Cancer Foundation.

Read more: http://www.pitchengine.com/newtonrunning/newtonraisesover70000andcountingforprostatecancer