Tri4Japan (UK registered No. 1141488) is a charity established by Mike and Rieko Trees, Newton Running's UK and Japanese distributors after the recent disaster in Japan. Mike and Rieko have close friends that were directly impacted by the disaster and established Tri4Japan to help the people of Kamaishi, a small town devastated by the earthquake and subsequent tsunami. The Trees' have devoted all of their spare time to making a difference for the survivors of the Japanese earthquake and tsunami.

Tri4Japan states the tsunami that hit Japan,in March 2011 created the equivalent of 27 years worth of Japanese rubbish in just a few minutes. Sadly much of this continues to sit by the road side as resources are thin. To date there are more than 22,000 people dead or missing and nearly 2,000 orphaned children in need of support.

Tri4Japan has sold T-shirts and De Soto cycle jerseys as well as organized a charity aquathlon, and charity auctions. Newton Running is honored to assist Tri4Japan in their fundraising efforts by collecting items for auction on eBay in addition to producing and donating 500 special edition Tri4Japan Distance Lightweight Trainers to the cause. The limited edition shoe will be sold in Japan the UK. All proceeds from the "Tri4Japan Newtons" will go directly to survivors of the disaster.